Reach up to 4.5 million students and young people worldwide
without paying ANY advertising fees.
Offering a student benefit to ISIC cardholders:

Increase your profile in the student community
Offering student discounts and benefits means you can begin to build brand loyalty with these important customers of the future.
ISIC benefits – and therefore your products – are promoted through different forms of marketing to students, targeting millions of students around the world through the ISIC website, international ISIC organisations, discount guides and more.
Build your brand image
Partnering with ISIC says a number of positive things about your company and product:
- You take students seriously and care about their personal development.
- You are associated with respected organisations which have endorsed ISIC, including UNESCO, the EU and national governments.
No financial investment required
Partners pay nothing to ISIC to become affiliated, so with no financial risk, you have nothing to lose. All you need to do is offer a discount or benefit to the ISIC cardholders.
One solution, many markets
ISIC partners reach multiple markets around the world in an efficient, cost-effective and coherent way. Here at ISIC, we do the negotiating and come up with the innovative marketing solutions.
Guaranteed to target students
We can guarantee that the benefits you offer ISIC cardholders are accessed only by students. All ISIC cards have a unique serial number stored in our database, which means the ISIC Association can provide partners with online card validation.

A partnership with ISIC:
- Offers free marketing through the online discount finder and positioning on our website locally and globally.
- Can annually expose your organsation or business to nearly 4.5 million cardholders worldwide.
- Enables your business to offer students benefits with no up-front expense.
- It is low risk:
- participation is free
- the amount & the details of the discount are flexible
- Targets domestic cardholders with your message to 4.5 million student cardholders potentially traveling to Australia from abroad who use the directory as a reference guide for discounts.
- Enjoy the benefits of free website advertising on our website and placement in the ISIC discount directory.
- Our cardholders can search for discounts by city, state, region, and category to zero in on offers that are right for them.
- When a member clicks on your listing, a “detailed description” will display. This will allow you to distinguish your business from the competition. A link can be added at no cost that will allow our cardholders to visit your homepage.
- Connects you with the student demographic through websites, electronic newsletters and printed marketing materials. These messages go directly into the hands of students
Demographics
• 75% of cardholders are 19-25 years old
• 58% female / 42% male
• 96% of student cardholders are in their tertiary level of education
• 83% of cardholders are satisfied with their card and would buy another one
The ISIC Benefit Provider Program is easy:
1. Decide what discount you want to offer to attract student customers.
2. Contact ISIC regarding your services, locations, and business information that will help our cardholders find and contact you with ease.
3. Provide ISIC Australia with your logo and Content.
4. Enjoy the World of ISIC!